Salman Khan Coming Up with Elaichi After Shah Rukh Khan, Ajay Devgn’s Pan Masala?

Another meme fest is on the way and this time featuring Salman Khan!

Last week, thanks to an unlikely partnership between Ajay Devgn and Shah Rukh Khan, there was a hilarious meme feast all over social media. Yes, we're referring to the Vimal pan masala commercial. It's been rumoured that SRK and Devgn don't get along, but one pan masala managed to put the two superstars together. Salman Khan is the latest celebrity to get on board the mouth freshener bandwagon.

That's right, you read that correctly. Although this isn't a Vimal pan masala, the Dabangg actor will most likely be seen promoting Elaichi under Rajshree's label. Salman has reportedly been hired as a brand ambassador by Rajshree Elaichi and has completed all of the required paperwork. He'll be filming the commercial in the near future.

“The paperwork is done and Salman Khan is all set to shoot for an exclusive advertisement campaign within the next 10 days, taking a break from the Tiger 3 shoot. He came on board the campaign as the product is looking to change their image and expand their customer base by entering into the mouth fresher arena,” an insider source tells Bollywood Hungama.

Salman is said to have paid a large amount to advertise the high-end Elaichi brand.

Another meme fest is on the way, with Salman Khan as the star!

The actor's upcoming films include Radhe: Your Most Wanted Bhai and Tiger 3. In the case of Radhe, the filmmakers have reportedly decided to release a trailer for the film directly because they are optimistic that it would elicit a pre-release hysteria. The trailer is expected to be released in the first week of April, according to our sources.

Stay tuned to Koimoi for more such Bollywood news updates.