There is not much of a competition either since Bell Bottom too is playing on low numbers.
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It was predicted in the following column Amitabh BachchanAndEmraan Hashmi's Chehre movie could be eligible for an opening of approximately1,000,000. But that's not what happened, as there are still collections.50 lakhsMark. This is a very low price for a film that has been produced on a large scale and has excellent production values. The marketing and promotion were also very effective. But audiences aren't yet stepping up at an all-India level, and this has had an impact on this Rumy Jafry directed movie.
It has received very positive reviews and a few people have enjoyed it. This means that there is potential for the collection to rise. Bell Bottom is also playing on low numbers, so there isn't much competition. It is not about the audience having to choose between two films. It is more about whether or not they are interested in watching a film. Chehre is definitely worth a watch if they decide to.
It will all be about how Chehre can collect the most in the days ahead of its OTT premium, starting at this level. This Anand Pandit production would receive whatever comes in after this point. It was a good show in theatres in pre-pandemic days. Stay tuned at Koimoi.
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